For automotive dealers, the Internet not only provides access to consumers who are essentially ready to buy, it also allows you to evaluate your entire advertising campaign and accurately track your marketing spend.
KEEN TO MEASURE YOUR MARKETING ROI?
Through the Drive Network’s extensive experience across both Drive.com.au and carsguide.com.au and it’s reach across both Fairfax Digital and News Digital Media, Drive understands what is important to you and your dealership.
In addition to sending you both email and phone leads, The Drive Network’s responsibility goes far beyond just leads. Drive can help you optimise your entire business online to ultimately help you sell more cars, manage online buyers and obtain maximum brand exposure.
Drive also knows how important it is for you to quantify and monitor your dealership's lead generation and customer service; therefore dealers on the Drive Network have access to our Dealer Dashboard, an information centre that effectively tracks all aspects of advertising across the Drive Network.
WE WILL GENERATE LEADS AND IMPROVE YOUR INDUSTRY KNOWLEDGE
Once you become a Network Dealer, Drive’s responsibility to you and your dealership will be to help:
- » Generate quality leads by tailoring product solutions to match your business needs.
- » Educate your dealership on how to manage leads & convert these to sales.
- » Update your dealership on current online trends and any local and overseas news that can help your dealership.
- » Understand your potential customers better.
Dedicated Account Managers for the Drive Network will take the time to understand your dealership’s challenges and explore a range of possible solutions that meet your business objectives.
Not only will our Account Managers be able to support your overall business objectives and report on online trends to keep you and your staff up to date, but they will also be able to tailor various online tools and packages to ensure that your challenges are being met head on.
HOW WE DELIVER QUALIFED BUYERS
Fairfax Digital’s automotive network is the essential pit stop for motoring news, reviews and buying information including comprehensive search functions for both new and used cars.
The automotive network includes the flagship Drive.com.au, carsguide.com.au, countrycars.com.au for regional car sales as well as Web Publications Pty Ltd, publishers of the autoweb.com.au and autospeed.com automotive websites.
Through this automotive network, Drive is able to provide relevant car buying information to arm your potential buyers online, thereby delivering you qualified buyers!
Make Drive part of your marketing mix.
To advertise, call Drive.com.au on 1300 764 830
To request more information regarding the Drive Network, simply complete the form below.^^
^^.If we are unable to get in contact with you by phone we will send you a follow-up email.
